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Memory sports is a world-wide phenomenon that has been around for over 20 years. Competitors are challenged to quickly memorize incredible amounts of information. The one who can remember the most is the winner. In this documentary we get to know the characters who carry out these almost super human mental performances. Focus is on the Swedish national team of memory sports, who travel around Europe for a competition season. They encounter some of the top minds of the world as they prepare to face each other off to crown the next Swedish champion. An unexpected turn of events opens up an entirely new possibility as the team comes together for the grand finale, the World Memory Championships in London. The Coolest Memory Team Ever is a warm and humorous documentary about the ordinary strivings of people with extraordinary skills.